Fri. Jul 12th, 2024
Nashonuma Program

Introduction to the Ehsaas Nashonuma Program

The Nashonuma Program focuses on reducing the prevalence of stunting and malnutrition in Pakistan. Stunting, which affects nearly 40% of children under five in Pakistan, leads to long-term developmental issues, impairing both physical and cognitive growth. Malnutrition during the first 1000 days of a child’s life can have irreversible consequences, making early intervention crucial.

Ehsaas Nashonuma Program

Initiative of Ehsaas Nashonuma Program

The Ehsaas Nashonuma Program, a significant initiative by the Pakistani government, aims to address malnutrition and stunting among children under two years of age, especially in the country’s most impoverished regions. This program provides an additional 3000 to women, emphasizing the critical role of maternal health and early childhood development. This article delves into the details of the Ehsaas Nashonuma Program, its objectives, and its impact on the lives of women and children in Pakistan.

Nashonuma Program

You Can Also Read : Free Laptop and iPad Scheme for Students by CM Punjab Maryam Nawaz in 2024

Objectives of the Program

The primary goals of the Ehsaas Nashonuma Program include:

1. Improving Maternal and Child Nutrition:

By providing financial support and nutritional education to pregnant and lactating women, the program aims to ensure that both mothers and their children receive adequate nutrition.

2. Reducing Stunting and Wasting:

The program targets a reduction in stunting and wasting rates among children under two by providing nutritious food supplements and regular health check-ups.

3. Empowering Women:

Through direct financial support and access to health services, the program empowers women, enhancing their role in family and community health.

Nashonuma Program

You Can Also Read : Punjab Initiatives 50,000 Solar Panels Scheme for Eligible Families in 2024

Program Implementation

The Ehsaas Nashonuma Program is implemented through Nashonuma Centers established across various districts. These centers provide a comprehensive package of services, including:

• Conditional Cash Transfers:

Women enrolled in the program receive 3000 in three installments, conditional upon their regular attendance at health check-ups and nutrition counseling sessions.

• Nutrition and Health Services:

The centers offer essential health services such as antenatal and postnatal care, immunizations, and growth monitoring for children.

• Nutrition Education:

Women receive education on balanced diets, breastfeeding practices, and hygiene, ensuring that they have the knowledge to maintain their health and that of their children.

Nashonuma Program

Can Also Read : Reinstate the BISP (Benazir Card ) Full Details and FAQS

Impact on Women and Children

The Ehsaas Nashonuma Program has had a profound impact on the lives of women and children in Pakistan:

1. Improved Health Outcomes:

By ensuring regular health check-ups and providing nutritious food supplements, the program has significantly improved maternal and child health. Women report better pregnancy outcomes, and children show improved growth metrics.

2. Economic Empowerment:

The financial support provided through the program has empowered women economically, allowing them to make better health and nutrition choices for their families. This support also helps alleviate the financial burden on families in impoverished regions.

3. Increased Awareness:

The nutrition education provided at Nashonuma Centers has raised awareness about the importance of proper nutrition and healthcare, leading to long-term positive changes in health behaviors.

Nashonuma Program


Success Stories

Several success stories have emerged from the Ehsaas Nashonuma Program, highlighting its positive impact:

• Shazia’s Journey:

Shazia, a mother of two from a remote village in Punjab, struggled with malnutrition during her previous pregnancies. After enrolling in the Nashonuma Program, she received regular health check-ups, nutritious food supplements, and financial support. Today, Shazia and her youngest child are healthy, and she actively promotes the program’s benefits in her community.

• Ayesha’s Empowerment:

Ayesha, a young mother from Khyber Pakhtunkhwa, faced economic hardships that affected her family’s nutrition. Through the Nashonuma Program, she received 3000 in installments, which she used to buy nutritious food and start a small home-based business. Ayesha’s children are now healthier, and she has gained confidence in her ability to provide for her family.

Can Also Read : Punjab Green Tractor Scheme Registration from 2024

Challenges and Future Directions

While the Ehsaas Nashonuma Program has achieved considerable success, it faces several challenges:

1. Geographical Barriers:

Reaching remote and conflict-affected areas remains a challenge, limiting the program’s coverage.

2. Sustainability:

Ensuring the sustainability of financial support and health services is crucial for the long-term success of the program.

3. Cultural Barriers:

Overcoming cultural resistance to change, especially regarding women’s health and nutrition practices, requires continuous community engagement and education.

Nashonuma Program

FAQs about the Ehsaas Nashonuma Program

Q1: Who is eligible for the Ehsaas Nashonuma Program?

The program targets pregnant and lactating women, particularly those from impoverished regions of Pakistan. Eligibility is determined based on criteria set by the program, focusing on areas with high malnutrition and stunting rates.

Q2: How do women enroll in the program?

Women can enroll at designated Nashonuma Centers established in their districts. Health workers and community mobilizers also assist in identifying and registering eligible women.

Q3: What services are provided at Nashonuma Centers?

Nashonuma Centers offer conditional cash transfers, nutrition and health services, and nutrition education. These services aim to improve maternal and child health, reduce stunting and wasting, and empower women economically.

Q4: How is the 3000 financial support distributed?

The 3000 is distributed in three installments, conditional upon regular attendance at health check-ups and nutrition counseling sessions at Nashonuma Centers.

For More Info : Ehsaas Program Payments All You Need to Know After Eid 2024

Q5: What impact has the program had so far?

The program has significantly improved maternal and child health, empowered women economically, and increased awareness about proper nutrition and healthcare practices. Success stories from participants highlight the program’s positive impact on their lives.

Q6: What are the future plans for the Ehsaas Nashonuma Program?

The program aims to expand its reach to more regions, overcome geographical and cultural barriers, and ensure the sustainability of its services. Continuous monitoring and evaluation will help refine and enhance the program’s effectiveness.


The Ehsaas Nashonuma Program represents a vital effort to combat malnutrition and stunting in Pakistan, focusing on the crucial early years of a child’s life. By providing financial support, health services, and nutrition education, the program empowers women and ensures better health outcomes for future generations. Despite challenges, the success stories and positive impacts demonstrate the program’s potential to bring about lasting change in the lives of Pakistan’s most vulnerable populations.

Leave a Reply

Your email address will not be published. Required fields are marked *